of everlasting Events

1 Sugarfactory

500+ successful events

Over 100.000 visitors

Watch our 5-year celebration video

A big thank you to all great creators that joined us already

View the unlimited possibilities

Weergave

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1700

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Middenfabriek

Het kloppend hart van SugarCity Events en de belangrijkste evenementenruimte is de Middenfabriek. De Middenfabriek dateert uit 1863 en is…
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Pulppersloods

Of het nu de enorme pilaren, de rode bakstenen muren of de rijen ramen zijn, het is moeilijk om niet…
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Binnenstraat

De Binnenstraat, ooit de belangrijkste aanvoerroute van de Suikerfabriek, verbindt tegenwoordig alle hoofdruimtes. Met zijn karakteristieke, symmetrische indeling van pilaren…
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Turbinehal

De Turbinehal zorgde vroeger voor de stroomvoorziening van de fabriek. Originele elementen zoals het distributiepaneel van de fabriek en twee…
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Bietenwasruimte

In de tijd dat de fabriek nog suiker maakte, stond de Bietenwasruimte aan het begin van het raffinageproces. Hier werden…
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Our history in video

Follow our next 5 years

sugarcity_events

Meet José Hamersma, if you haven’t already! As

Meet José Hamersma, if you haven’t already! As Project Manager she is the centre point during the preparations of events.

When visitors arrive at an event is her #sweetrush moment, the moment when everyone’s hard work comes together.

‘’The most special thing about SugarCity Events are the endless possibilities we offer our clients creative freedom, and we assist them to realise the event of their dreams!’’

#team #sugarcityevents #sugarcity #eventvenue #evenementen #uniquevenues #industrieel #events #halfweg #amsterdam

@omroepeo's annual Christmas show ‘Radiant Chris

@omroepeo's annual Christmas show ‘Radiant Christmas Party’ was recorded in our venue last year. The Middenfabriek provided a unique backdrop for a musical Christmas broadcast of stature!

View the case on the website by clicking on the link in bio.

Swipe for some fantastic pictures by @willemjandebruin

#sugarcityevents #sugarcity #eo #tvproduction #christmasshow #eventvenue #uniquevenues #industrieel #events #halfweg #amsterdam

This October we welcomed back @kingpins_show in ou

This October we welcomed back @kingpins_show in our factory! After a successful first edition in April the leading denim trade show returned to our venue this fall. With over 1400 visitors and 90+ exhibitors from 20 countries, we proudly look back on this #kingspinsshow.

#sugarcityevents #sugarcity #eventvenue #evenementen #uniquevenues #industrieel #events #halfweg #amsterdam

It's #partytime! @kaosalondivision organised their

It's #partytime! @kaosalondivision organised their Global Experience 2022 in Amsterdam and threw a smashing party in our factory. Glitter, glamour and lots of beautiful people of the #KaoSalonFamily brightened our venue.

#sugarcityevents #sugarcity #eventvenue #evenementen #uniquevenues #industrieel #events #halfweg #amsterdam

The leading lady of SugarCity Events is a familiar

The leading lady of SugarCity Events is a familiar face to most that have worked with our venue. Denise Schimmel knows the factory by heart and with a background in hospitality, she ensured that that this is part of the DNA of the venue we know today.

What she finds most unique about SugarCity Events is the authenticity of the venue. Nearly everything was reused.

#sweetrush: ‘'After nearly 160 years of existence, the factory continues to be relevant and has been given a future proof purpose that our clients enjoy to the fullest!’'

#sugarcityevents #sugarcity #eventvenue #evenementen #uniquevenues #industrieel #events #halfweg #amsterdam

A little #throwbackthursday to (quite literally) o

A little #throwbackthursday to (quite literally) one of the most beautiful events we had this year! Event Republic organised a stunning party for @ritualscosmetics

📸 by @nathanreinds

#sugarcityevents #sugarcity #eventvenue #evenementen #uniquevenues #industrieel #events #halfweg #amsterdam #industrialvenue #rituals

A magical ambiance in our venue for a high-class s

A magical ambiance in our venue for a high-class sitting dinner. Long tables, beautiful lighting, creative flower arrangements combined with the height and industrial look of our venue provided the perfect backdrop. ✨

#sittingdinner #sugarcityevents #sugarcity #eventvenue #evenementen #uniquevenues #industrieel #events #halfweg #amsterdam

Sitting dinner, Christmas party or end-of-year sal

Sitting dinner, Christmas party or end-of-year sales presentation, everything's possible in our versatile venue with different areas! 🎄

#events #eventvenue #christmasparty #sittingdinner #corporateevent #sugarcityevents #sugarcity

Have you met our intern Lucille yet? She’s study

Have you met our intern Lucille yet? She’s studying Facility Management and is getting to know the events industry at the same time!

That #sweetrush moment at SugarCity Events?

''Learning from all the new experiences and cool events I get to see every day. SugarCity Events is truly unique because of the (industrial) history it carries.’’

#sugarcityevents #sugarcity #cobraspengroep #team #eventvenue #internship

Bright lights, neon colours, spectacular entertain

Bright lights, neon colours, spectacular entertainment and delicious food. Those are the keywords of the sitting dinner and staff party that was organised in our venue two weeks ago! 💛 Swipe for more 🤩

#sugarcityevents #events #evenementen #staffparty #bedrijfsfeest #sugarcity #amsterdam #businessevents

Meet Suzanne van Waes, Marketing Manager at Cobras

Meet Suzanne van Waes, Marketing Manager at Cobraspen Group and responsible for the marketing strategy and activities of SugarCity Events.

''Standing out in our communication with a clear reason to book our venue and creating an urge to schedule a visit, is what gives me a #sweetrush.''

#sugarcityevents #team #cobraspengroep #events #evenementen #eventvenue

Cool company congress for an international merger

Cool company congress for an international merger with plenary sessions and workshops.

🎉: Roca Productions
📸: Sander Boer

#sugarcityevents #congress #conference #halfweg #sugarcity #events #MICEindustry #businessevents

It's time again for our ‘meet-the-team-Friday’

It's time again for our ‘meet-the-team-Friday’! This time, we’re introducing John, our Sales Manager.

What he enjoys most in his job is the direct contact with clients, and showing them around SugarCity Events.

'It’s hard not to get a #sweetrush when walking around the former sugar factory. The location has retained its heart and radiates a welcoming feeling in all its roughness. Like a true chameleon, the space seems to adapt to each event.'

#team #sugarcityevents #sugarcity #events #eventvenue #miceindustry #industrielelocaties #evenementen #joinus

Last Friday, our venue was transformed for a spect

Last Friday, our venue was transformed for a spectacular staff party. The outdoor area was turned into a sunny terrace with food trucks and live music, whilst inside guests could enjoy themselves in the arcade hall, at the DJ stage or taste even more bites at one of the food stalls.

The attending employees will remember this event for a long time!

#sugarcity #events #staffparty #venue #businessevent #amsterdam #evenementen #eventvenue #personeelsfeest

We would like to introduce you to Kirsten, Commerc

We would like to introduce you to Kirsten, Commercial Manager at Cobraspen Group. Together with the commercial team she is in charge of a smooth preliminary process of the events at SugarCity Events.

“Leading the commercial process from receiving a request until the moment the event takes place gives me #sweetrush.”

According to Kirsten, SugarCity Events is a one of a kind venue. The creative freedom that is possible, the location in Amsterdam and the variety of events that we can do because of this.

#sugarcityevents #team #venue #events #sugarcity #team #miceindustry

Great teams make for great pictures 💥 How do yo

Great teams make for great pictures 💥 How do you like our new team photo?

#sugarcityevents #sugarcity #team #halfweg#amsterdam #events #venue

Duurzame evenementenlocaties zijn in trek. Waar mo

Duurzame evenementenlocaties zijn in trek. Waar moet je op letten bij het organiseren van een sustainable event? ☘️ Dat vertellen we in onze nieuwe blog! Link in bio.

#sugarcityevents #sugarcity #events #duurzaam #evenementenlocatie #suikerfabriek #halfweg #sustainability #circulair

Foto @florisheuer

Thank you @kingpins_show for the last two days! It

Thank you @kingpins_show for the last two days! It was wonderful to be able to host an event this size again. Swipe for a fabulous team pic! #welovedenim! 👖
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Bedankt @kingpins_show voor de afgelopen twee dagen! Het was fantastisch om weer zo'n groot evenement te hosten. Swipe voor een leuke teamfoto! #welovedenim! 👖

#kingpinsshow #sugarcityevents #sugarcity #denim #tradeshow #kingpins #amsterdam #events

Reden voor een feestje – de Middenfabriek is wee

Reden voor een feestje – de Middenfabriek is weer open! 🎉🙌

Afgelopen weken is de vloer op de 2e verdieping dichtgemaakt, wat diverse voordelen heeft opgeleverd zoals een betere temperatuurregeling en verbeterde akoestiek.

Dankjewel mannen voor het harde werk en mooie resultaat!

#team #sugarcityevents #suikerfabriek #evenementenlocatie #verbouwing #sugarcity #halfweg

Work in progress! Een immense fabrieksruimte verbo

Work in progress! Een immense fabrieksruimte verbouwen betekent ook een immense klus, kijk je mee met deze gave timelapse?

#sugarcityevents #sugarcity #evenementenlocatie #suikerfabriek #halfweg #eventvenue #workinprogress #verbouwing

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